Industry-Specific Web Design

Web Design for Gyms and Fitness Studios

Conversion-focused websites for gyms, personal trainers, and fitness studios. Class booking, membership signup, and trial offers built in.

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Tailored Approach

Fitness is a high-churn, high-trial industry. Your website's job is to get a prospect into a free trial or class booking in three taps maximum. Long forms and PDF schedules kill conversion.

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Gym website design built for trial sign-ups and class bookings

Fitness sales are won on the trial. If a prospect cannot book a free pass or first class in three taps, you lose them to a competitor whose site lets them. Our gym websites are optimised for one outcome: the first booking.

Templated or custom build

Our templated gym websites start from £500 with Mindbody or Glofox integration, class schedule sync, and trial booking included. Fully custom designs start from £750 for multi-site gyms or PT-led studios with extensive trainer rosters.

Live class schedules, not PDFs

Class timetables stored as PDFs lose to gyms with live booking schedules. We integrate with Mindbody, ClubRight, Glofox, Wodify, and Pike13 so the schedule on your website matches the one in your studio, automatically.

Trainer profile pages for PT-led businesses

For personal training studios and CrossFit boxes, the trainers are the brand. Each trainer gets a profile page with bio, qualifications, specialisms, and a direct PT booking button. This is the single highest-converting page type for PT-led businesses.

Membership signup that does not feel like a sales call

Most gym membership signups happen at the desk after a trial. Our sites are built to drive the trial, not pretend the membership decision happens online. The membership page sets expectations clearly and points to the trial sign-up.

What We Hear From Gyms and Fitness Studios

Generic agencies miss these every time. We've heard them often enough to design around them.

No live class schedule

PDF timetables lose to live schedules. Prospects on mobile will not download a PDF to find out if Tuesday yoga still runs.

No trial offer capture

Free trial passes drive memberships. Most gym sites do not have a clear, single-tap trial signup.

Weak PT profiles

For PT-led businesses, the trainers are the product. Generic 'meet the team' pages lose to dedicated trainer profile pages with booking buttons.

No mobile-first booking

75% of class bookings happen on mobile. Most gym sites are desktop-first and break on phones.

Membership signup feels like a sales pitch

Most prospects join after a trial. Sites that try to sell membership cold (with long forms) lose to sites that lead with the trial offer.

What's Included

Built into every gyms and fitness studios website we deliver as standard.

Class schedule integration

Connects to Mindbody, ClubRight, Glofox, Wodify, Pike13, or your booking system. Schedule on website auto-syncs with your studio.

Trial offer landing pages

Dedicated single-purpose pages for free trial passes and first class offers, with one-tap booking and tracked conversions.

Trainer profile pages

Each PT gets a profile with bio, qualifications, specialisms, and a direct PT booking button.

Membership signup with class includes

Membership page that lists what is included by tier with a clear next-step (book a tour or claim a trial), not a hard close.

Mobile-first booking UX

All forms and booking flows optimised for one-handed mobile use, which is how 75% of bookings happen.

FAQ

Templated gym websites start from u00a3500 with Mindbody or Glofox integration, class schedule sync, and trial booking. Custom designs start from u00a3750 for multi-site gyms or PT-led studios.

Yes. Mindbody, ClubRight, Glofox, Wodify, Pike13, and most major UK fitness booking platforms are supported.

Yes. Trial offer landing pages are designed to capture the booking in three taps maximum, which is the single biggest conversion lever for fitness businesses.

Yes. Each PT gets their own page with bio, qualifications, specialisms, and a direct PT booking button.

Yes. CrossFit boxes have specific needs (Wodify, WOD posting, member directory, on-ramp flow). We build sites tuned to those needs rather than generic fitness templates.

Yes. Local SEO and Google Business Profile management are built in. Combined with reviews and class-booking traffic, top-three local rankings are realistic within 3 to 6 months.

Other Industries We Serve

We build websites tailored for specific industries. See all industries we serve.

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Ready to Build a Gyms and Fitness Studio Website That Converts?

Get a free, no-obligation consultation. We'll review your current site (if you have one) and show you exactly where the opportunities are.