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Web Design for Electricians
Websites for electricians that win domestic rewires, commercial contracts and emergency callouts.
Tailored Approach
Why Electricians Need a Different Kind of Website
Electrical work splits into three very different buyers: the homeowner who needs a socket moving, the landlord who needs an EICR before letting, and the commercial client running a tender. One page cannot speak to all three, and most electrician websites try.
Talk to Our TeamElectrician website design built for three very different customers
Electrician website design works when the site sorts visitors quickly. A homeowner wanting a socket moved, a landlord who needs an EICR before letting, and a facilities manager pricing a commercial contract are three separate jobs with three separate buying processes. Sending all of them to one Services page is why most electrician sites underperform.
What should be on an electrician website?
A page for each job you want to be found for, your scheme registration visible near the top, an obvious phone number, and honest pricing guidance. After that, photographs of finished work and a clear route for landlords, who are the most reliable repeat customers in the trade.
How much does electrician website design cost?
| Build | From | Suits |
|---|---|---|
| Templated | £500 | Sole traders and small teams working mainly domestic. Job pages, town pages, click-to-call and local SEO. |
| Custom | £1,500 | Firms running domestic and commercial side by side, or wanting a full EICR and EV charger section. |
Fixed price for a fixed scope, with no ongoing contract. See the pricing page for the full breakdown.
Why EICR work deserves its own page
Landlords in England must have the electrical installation in a rented property inspected at least every five years, which turns an EICR into predictable, repeating work rather than a one-off. A page explaining what the inspection covers, what a satisfactory report means, and how quickly you can attend will pick up searches that a general electrician page never reaches.
Letting agents are worth a paragraph of their own. They place volume rather than single jobs, and they choose on turnaround.
Does registration matter to customers?
Yes, more than most electricians expect. Domestic electrical work is notifiable under Part P of the Building Regulations, so homeowners have learned to look for a recognised scheme. Put your NICEIC or NAPIT badge in the header and link it to your entry on the register, so it can be checked rather than just believed.
The opening most local electricians miss
Home EV charge point installation is still a light-competition search in most of Lincolnshire and the Humber, while general electrician terms are crowded. If you are approved to fit chargers, a proper page for it is usually the fastest ranking win available to an electrician site.
Getting found across your patch
Covering Scunthorpe, Brigg, Grimsby and Gainsborough means four genuine town pages, not one list. Each needs enough real local detail to stand on its own. That work sits alongside ongoing SEO rather than being finished at launch. For the general approach, see web design.
What We Hear From Electricians
Common Website Problems in This Industry
Generic agencies miss these every time. We've heard them often enough to design around them.
No EICR or landlord certificate content
Landlord electrical safety checks are a legal requirement and a steady earner. Most electrician sites never mention them, so they never appear in those searches.
NICEIC or NAPIT registration hidden
Domestic electrical work is notifiable under Part P. Customers look for the badge before they look at anything else, and it is usually in the footer.
Emergency callouts treated like normal enquiries
Someone with no power is not filling in a contact form. If the phone number is not the most obvious thing on the page, that job goes elsewhere.
EV charger installation not covered
Home charge point installation is a growing search with far less competition than 'electrician near me', and most local sites ignore it completely.
Domestic and commercial mixed on one page
A homeowner and a facilities manager want different proof, different language and different next steps. Blending them weakens both.
What's Included
Features Every Electrician Website Should Have
Built into every electricians website we deliver as standard.
A page per job type
Separate pages for rewires, consumer unit upgrades, EICRs, EV chargers, outdoor lighting and fault finding, each written the way customers search for it.
Landlord and letting agent section
A dedicated route for EICR work, explaining the five-year requirement, what the report covers and how quickly you can turn one around.
Verifiable registration badges
NICEIC, NAPIT or SELECT badges near the top, each linked to your public register entry so a customer can confirm it themselves.
Emergency callout routing
A persistent call button with tracked numbers, plus honest wording about your response times and callout charges.
Commercial capability page
A separate B2B route with insurance levels, accreditations such as CHAS or SafeContractor, and the sectors you already work in.
FAQ
Common Questions From Electricians
Templated electrician websites start from £500, with local SEO and click-to-call included. Custom builds start from £1,500 where you need separate domestic and commercial routes, EICR landing pages or an EV charger section. Fixed price, fixed scope, no lock-in.
Yes. Landlord electrical safety reports are a legally required five-yearly check, which makes them a predictable source of repeat work. A dedicated page explaining what the inspection covers and how fast you can book one captures searches that a general services page never will.
If you are approved to fit them, yes. Home charge point searches are growing and competition is far lighter than for general electrician terms. It is one of the clearest openings for a local electrician wanting work that is not price-driven.
Registration does not affect rankings directly, but it heavily affects whether people ring you. Domestic electrical work is notifiable under Part P of the Building Regulations, so customers look for a recognised scheme badge before they look at your prices.
Yes, if they get separate routes rather than being mixed together. Homeowners want reassurance, photos and a price guide. Commercial clients want insurance levels, accreditations and evidence of similar contracts. The homepage can send each to the right place.
A templated electrician site takes two to three weeks once we have your registration details and photographs. Custom builds run four to six weeks. Getting your NICEIC or NAPIT number and a set of job photos together is usually the longest part.
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